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       Updated:2017-11-20      Text:Large /  Medium  /  Small  


Promotions of Chinese culture abroad

Editor's Note:

With President Xi Jinping emphasizing building a strong confidence in Chinese culture, an increasing number of activities aimed at promoting Chinese culture across the world have been taking place since the 18th National Congress of the Communist Party of China in November 2012. Organized or launched by the Ministry of Culture, the activities not only introduce Chinese culture to the world, but also enhance the cultural exchanges between Chinese people and other nations. Let’s take a look at some of these activities.


Happy Chinese New Year

Happy Chinese New Year is a worldwide celebration hosted by the Ministry of Culture of China and Chinese authorities. It seeks to provide a global platform that is joyful, harmonious and accessible to all, to encourage people across the world to celebrate the Chinese New Year, experience the profound yet interesting Chinese culture and understand the huge achievements China has made, as a worldwide boom to visit and know China emerges.

Since 2009, a number of celebrations have been held overseas under the theme, Happy Chinese New Year, engaging both Chinese based abroad and others from all over the world.

In 2017, about 2,000 cultural activities have been held in over 400 cities across more than 130 countries and regions across the globe. The activities featured traditional events such as temple fairs, China lantern festivals, parades, exhibitions, special performances and intangible cultural heritage displays. As a part of Happy Chinese New Year, "Just Share It", launched in 2015, is an annual online contest that invites people all over the world to share their photos of Chinese New Year celebrations.