scene of the live ceremony "Sound of Book" 2020

Ma Xiaolin gives a wonderful speech.

live TV broadcast

Shanghai Media Group（SMG） held a live ceremony annual event "Sound of Book" 2020 on the museums and cultural.

Ma Xiaolin, on behalf of Henan Museum, was invited to SMG for the live event on December 30, 2020. In addition, a number of directors from Palace Museum, Shanghai Museum, Fujian Museum, Emperor Qinshihuang's Mausoleum Site Museum, Sanxingdui Museum and other guests attended the ceremony event.

Ma Xiaolin gave a wonderful speech entitled on "the Symbol of the Zeitgeist ". He gave a vivid and detailed introduction on the treasure of “Square Pot with Design of Lotus and Crane” from three aspects: discovery and conservation, art and craft, research and inheritance.

During the period of the event, SMG also issued Henan Museum with the honorary certificate of "the Cultural Disseminator of the Book Sound ".

People's Video, Kankanews, Youku, Tencent, Toutiao, Weibo, Baidu and other platforms reported the whole event in live.

This event had a wide influence in China. It offered more diversified channels of cooperation to raise the reputation and to enhance the influence of Henan Museum.