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Henan Museum
Archaeological blind box collaboration with Baidu and collection highlights of Henan Museum make an appearance together
Edit: Lily
Time: 2021-05-27 15:22:05

5•18 International Museum Day: BaiduBaike broadcast live in Henan Museum 



Travel online with audience and learn the story of national treasures in Henan Museum.


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BaiduBaike museums project together with Henan Museum and Baidu Guochao season, launched a joint archaeological blind box, and broadcast live on the international museum day, which invited well-known anchors and museum narrators to give a tour of the Henan Museum online and share the stories behind collection highlights.


At the end of 2020, Henan Museum launched a series of "lost treasures" blind boxes, which not only caused strong discussion on social media, but also ran out of stock on the whole network. This time, BaiduBaike museum project launched a joint archaeological blind box together with Henan Museum and Baidu Guochao season, which was sold out in 7 minutes, creating a new record of live commerce.


The blind box packaging which cooperates with BaiduBaike has bright colors and distinctive personality, that not only meets the diversified aesthetic needs of young people, but also shows originality in the selection of blind boxes. Joint blind box is well-regarded. On the eve of International Museum Day, many social media users have been looking for ways to buy them on the Internet.


The collection of Henan Museum inherits the essence of ancient times, and the Internet belongs to the future. Their combination makes more cultural and creative products such as the archaeological blind box a new carrier of knowledge transmission. In the future, this kind of cooperation will carry more history and culture. It can not only attract local young people, but also export Chinese culture to overseas, so that more and more people will pay attention to Chinese history and culture.